Who Is The Event Geared For?

This event is geared for anyone who loves reggae, dancehall, all inclusive parties and having a good time. There are no age requirements however the majority of people who attend range from age 18-30. This is a real Jamican party. This is not your typical tourist trap. 100% Jamaican means you get to see how the beautiful jamaican people party.

Thousands of people from all over the Jamaica and other caribbean islands come every year to become part of the Negril's premier event.

Click here for more ATI Weekend information!

AUGUST 5-9TH 2009

Soak up the hot Negril sun with your feet in the powdery white sand. Hear the ocean beat upon the shore, sip your favourite drink and listen to reggae music in our open air ocean dining at Shereta's Restaurant Bar and Grill. All this while you wait for a fresh home cooked meal or your favourite cocktail from the bar. Come in and enjoy our true Canadian hospitality.